MoodPalette — Mental Health / Journaling Mobile App

Overview

A daily mental-health journal that uses zero words. Log your day entirely through custom color scales and dynamic shape-building to map long-term emotional trends visually.

Target Audience & Business Model

💰

Monetization

Free + $4.99/month Pro

🌎

Target Market

Global

👥

Target Audience

People who struggle with word-based journaling, teens, artists, mental health advocates

💎

Unique Value

Visual-only journaling through color and shape — no writing required

Key Features

✓ Daily mood log using color picker (warm=positive, cool=negative)
✓ Shape builder: size, opacity, and texture represent intensity/nuance
✓ Visual timeline showing mood color history as an abstract painting
✓ Weekly/monthly mood heat maps
✓ Pattern detection: AI notices repeating low-mood days (Monday blues, etc.)
✓ Export mood history as visual artwork image
✓ Optional brief color tags (no full sentences required)
✓ Crisis resources shown subtly when consistent dark palettes detected
✓ Completely private: no account required, on-device only